20
Jul - 2012
5 Pitfalls to the definitive Customer Management Software Selection
Posted By: Ronald Segerstrom
The choice seems almost infinite as you click on your search engine, similar to dropping a coin into the giant slot machine in Vegas. For most unsuspecting buyer the odds at hitting the triple star solution are about as small as that of the Vegas casino floor...
Read more
27
Jun - 2012
The E-commerce Answer to the Traditional In-Store Employee
Posted By: Pascal van Opzeeland
When comparing on and offline retailers the main difference is the role human interactions play in the sales process both from a buyers and sellers perspective The employee in the retail store is to assist the customer in their decision making process, represent the company and to answer any questions. In an online transaction no sales person is available, and the website’s design and content must fulfill all of the decision making functions. Naturally the key in both scenarios is to support...
Read more
22
Jun - 2012
Software as a Service or On-premise?
Posted By: Ferry Wolswinkel
The discussion whether to choose SaaS (Cloud) over On-premise applications has been around the block many times, and still this subject is more alive today than ever before. In this article I want to share with you some insights that will help you to determine if you are ready for the Cloud, more specifically Software as a Service (SaaS) or not?
Read more
20
Jun - 2012
The Journey is the Destination
Posted By: Ronald Segerstrom
On my way to the office I cross a park that is maintained by City employees and on their back is the logo, the journey is the destination. This logo is reflected in the brand image of the social services delivered to her citizens by the transit and maintenance departments of a city which more than doubles her weekday population. These transient workers scuttle to the office, by train, metro. tram, car, ferry and bicycles.
Read more
15
Jun - 2012
The 5 Best Social CRM Infographics for 2012
Posted By: Ferry Wolswinkel
What do you know about the current state of social media and how is your company taking advantage of the opportunities that Social CRM brings us today? Here are the 5 best Social CRM infographics that will show you why and how Social CRM has evolved into 'the next big thing'.
Read more